From a two-person startup in Dallas to a 50-member workforce across Texas, Ian Lyle & Corey Peters have built one of the roofing industry’s impressive growth stories, developing Texas Premier Roofing & General Contractors into a veteran-owned enterprise emphasizing character development and construction services.
Building More Than Roofs
Texas Premier Roofing & General Contractors launched in 2023 with what Ian Lyle & Corey Peters described as “just two veterans and a bold vision.” Within its first year of operation, the company achieved 90 percent year-over-year growth in revenue and market reach. This expansion reflects a business model that extends beyond traditional contracting services to include workforce development and community engagement initiatives.
The veteran-owned company operates across major Texas markets, including Dallas-Fort Worth, Austin, Houston, and East and West Texas regions. Lyle & Peter’s approach centers on servant leadership, emphasizing personal growth and professional development within the organization. “What sets us apart isn’t just the roofs we build. It’s the people we’re building along the way,” Lyle & Peters explain, highlighting the company’s focus on employee advancement alongside business expansion.
The company’s foundation rests on military-inspired values of integrity, discipline, service, and leadership. These principles guide internal operations and client relationships, creating a framework that has enabled sustained growth in a competitive marketplace. Lyle & Peter’s recognition as a 2025 Global Recognition Award winner acknowledges her contributions to leadership and service delivery within the construction industry.
Strategic Growth and Market Expansion
Texas Premier Roofing & General Contractors’ expansion strategy reflects careful market analysis and systematic scaling. The company began operations in the Dallas-Fort Worth metropolitan area before extending services to Tyler and surrounding regions. By mid-2024, operations had expanded to include Central Texas and San Antonio, demonstrating the organization’s capacity for managed growth across diverse regional markets.
Both of the founders’ approach emphasizes sustainable development over rapid acquisition. The company focuses on service quality while expanding its geographical reach, ensuring growth does not compromise operational standards. This methodology has enabled the organization to establish a market presence in multiple Texas regions while maintaining consistent service delivery and customer satisfaction metrics.
The company’s business model integrates residential roofing, commercial roofing, and general contracting services. This diversified approach provides multiple revenue streams, allowing the organization to serve varied client needs across market segments. The founders’ strategic vision includes eventual expansion by positioning the company for a national market.
Industry Impact and Future Vision
Lyle & Peter’s leadership philosophy extends beyond traditional business metrics to include broader industry development. “Our mission is rooted in developing exceptional men and women, not just great roofers,” they state, describing an approach that prioritizes human capital development alongside technical expertise. This methodology has created a company culture that attracts talent and promotes retention in an industry often characterized by high turnover rates.
The organization’s commitment to community impact manifests through various service initiatives and local engagement programs. Lyle emphasizes, “Our aim isn’t just to put roofs over people’s heads. It’s to transform communities and create a higher standard for service in this industry.” This perspective reflects a business philosophy that views commercial success as connected to social responsibility and community development.
Texas Premier Roofing & General Contractors’ trajectory illustrates how traditional industries can adopt new leadership approaches while maintaining core operational standards. Lyle & Peter’s vision of becoming a national roofing and development company represents ambitious expansion goals grounded in proven local success. This demonstrates that sustainable growth requires strategic planning and consistent commitment to foundational values that distinguish successful organizations from merely profitable ones.
